Spotify Acquiring Podcast Hosting Company Megaphone To Grow An Empire

Yesterday, Spotify confirmed the acquisition of the podcast hosting company Megaphone Spotify’s currently uses for podcasts hosting. “we will soon make Streaming Ad Insertion available to podcast publishers on Megaphone, the first time this technology will be made available to third-parties. That means that podcast publishers will be able to offer …

YouTube’s Testing An Option to Reserve Ad Space Six Months in Advance

YouTube is reportedly testing letting advertisers reserve ad space up to six months in advance. This is likely most beneficial for organizations planning to tie into major events, like sporting championships, or elections. The new option surprisingly does not require a minimum ad buy. A report by the Wall Street Journal, says …

YouTube Pays $170M Over Accusations It Broke Children’s Privacy Law

Google will pay $170 million to the FTC and the New York Attorney General to settle allegations YouTube unlawfully collected data of children under 13. In the announcement of this settlement, the FTC call this the largest penalty of its kind to date. However, this fine may not be enough to …